Mark has built his career working on some of the largest, toughest, test-oriented clients there are: Pfizer, J&J, Kraft & P&G. He has travelled the world producing campaigns from South Africa to Thailand to Budapest and beyond. Mark’s work has received critical acclaim in ADWEEK & AD AGE for the Jenny Craig/Kirstie Alley campaign and Purell "Can't Touch This" campaign, which went global with executions for the Japanese market. While Mark has garnered his share of awards over the past 20 years, he is most proud of the EFFIE's he has earned for advertising effectiveness.

EXPERIENCE: FREELANCE CREATIVE DIRECTOR - 2012-PRESENT Worked at Ogilvy, Havas Adrenaline, Havas Tonic & CDM.

FREELANCE CREATIVE DIRECTOR, EURO LIFE RSCG/STRATEGY FARM - 2011-2012
Clients: Johns Hopkins Hospital, Cimzia, helped win new GUM Dental Floss Pick business.

CREATIVE DIRECTOR, JWT, NY 2003-2011
Clients/BRANDS: JENNY CRAIG (Helped win business, "Have you called Jenny yet?" campaign success helped pre-Chapter 11 clients sell business to NESTLÈ for huge profit), J&J / CENTRUM, CALTRATE, PFIZER / PURELL, BAND-AID BRAND, BENADRYL, SUDAFED, KRAFT FOODS / RITZ .
Helped launch "THE REALITY SHOP", an in-house conflict agency. Designed agency logo and all branding materials. Hired & managed multiple, cross-disciplinary creative teams/presentations for all clients. Helped win new business and secure more business from existing clients. Managed heavy workflow. Created integrated ad campaigns across multiple consumer touchpoints.


ASSOCIATE CREATIVE DIRECTOR, BATES USA 1997-2003
Clients: WENDY'S, ALLIED DOMEQ / SAUZA (Helped win business), T. ROWE PRICE INVESTMENTS, THE WHITNEY (Helped win business). Managed multiple creative teams. Helped raise agency creative profile with highly acclaimed new biz wins.


SENIOR ART DIRECTOR, DMB&B 1996-1997
Clients: P&G/CREST, CLEARASIL, NORELCO.

ART DIRECTOR / WRITER, OGILVY & MATHER 1990-1995
AMERICAN EXPRESS, JAGUAR, SEAGRAMS, OWENS CORNING, RYDER TRUCK RENTAL.

ART DIRECTOR / LORD, EINSTEIN, O'NEILL & PARTNERS 1989-90 - SAAB. CNBC\

EDUCATION: SCHOOL OF VISUAL ARTS, New York, B.F.A. 1989

SKILLS:
Big Ideas, 360 Thinking, Branding, Building Client Relationships and Trust, Team Building, Good Presentation Skills, Adobe Software; InDesign, Illustrator, Flash & Dreamweaver. Knowledge of Social Media, Drawing (the ability to draw is highly underestimated these days).

mark.kelly1@mac.com 347-417-0831